The Ultimate Guide to Choosing the Perfect Florist

It’s important to find florists whose style and aesthetic resonate with your own. Using Instagram hashtags and local search functions is a great place to start.

During your appointment, share with the florist your vision and ideas. Ask about their design specialties, sourcing, and pricing. Make sure they understand your color palette and wedding season.

Budget

A floral designer’s style and talent can transform a venue, but their skill doesn’t come cheap. You’ll want to know your budget upfront to narrow the field without over-investing.

Ask your wedding planner, reception hall, or church for recommendations. If you’re not working with a planner, scour online reviews. But don’t rely solely on what you read: some vendors use algorithmic ranking systems to mask biased reviews.

Once you’ve identified florists whose aesthetic resonates with yours, dig deeper. Their Instagram grids are great starting points, but they’re often curated to showcase only their best moments or outtakes from styled shoots and may not accurately reflect what they can create while working with your budget. 

Style

When you hunt for a North Vancouver florist, you’ll want to ensure their style aligns with your wedding vision. Some florists excel in arranging tall, ornate bouquets and centerpieces, while others are better suited for more minimalist designs. Find photos of bouquets and boutonnieres that you love to get a sense of your style, then search for florists who create similar pieces.

Unveiling your floral aesthetic can be tricky, but the process is essential for connecting with a designer who can transform your vision into reality. Entering consultations equipped with a blueprint is more advantageous than entering the conversation without clear insights, and your florist will appreciate being able to quote an accurate estimate.

Once you’ve discovered a few florists who capture your attention, take the time to explore their portfolios more deeply. Instagram profiles and curated wedding galleries offer glimpses of their work, but searching “tagged” photos for more comprehensive perspectives offers a more holistic portrayal that can reveal a florist’s ability to execute unique, creative arrangements within your budget range.

Symbolism

Symbols are powerful, and they can be found in just about everything. They can represent specific characteristics or emotions, such as the color red — anger, blood, love, or passion; blue — calmness and peace of mind; green — wealth, envy, and nature; white — purity, innocence, and spiritualism; and purple — royalty.

Adding symbolism to your writing can bring deeper meaning and nuance. However, be careful not to use symbols out of context. For example, if you’re writing about a character’s struggle with their marriage, it might be appropriate to include imagery of a circle representing the eternity of commitment.

Flowers can also carry specific symbolic meanings that can help convey the desired sentiment in your message. For example, roses are a classic symbol of love and romance, while lilies represent purity and peace. And orchids, with their refined elegance, are often associated with nobility and wisdom. In addition, flowers can serve as a tribute to those who have passed away.

Occasion

Whether you’re looking to impress the Miss or say sorry, the right flowers can convey sentiments that words alone simply can’t. Knowing the occasion and type of flower can be crucial when choosing florists to ensure your arrangement is perfect for the moment. For example, roses are a classic choice for romantic occasions, while daisies and sunflowers can be used to celebrate birthdays and other special events. Similarly, orchids are often used to express condolences and are typically associated with elegance.

Additionally, it’s always a good idea to know your recipient’s personal preferences and dislikes. Be sure to share these with your florists to avoid any disappointments down the line. It’s also important to be upfront about any flower allergies and aversions. This helps prevent surprises and lets you get the most out of your floral arrangements.