The Power of Vehicle Lettering – How it Can Transform Your Business

Your business vehicle is a powerful marketing tool. When branded with lettering or wraps, it becomes a moving billboard that goes wherever you go.

It is one of the most cost-effective forms of advertising and has been proven to increase sales. Quality wraps and lettering last several years, making them a better value than many other marketing methods.

Increased Visibility

Regarding advertising, nothing works harder for you than fleet vehicle signage. Combined with decals and wraps, vehicle lettering creates a powerful mobile branding tool – that works whether your business is parked or moving.

Compared to traditional advertising, mobile signage results in 97% message retention from your audience. It is also more affordable and easier to install than you might think.

Vehicle lettering and graphics Ferrysburg MI, consist of shapes cut out from standard solid-colored vinyl. Each letter or design element is pre-spaced and placed on application tape for easy installation. The result is a clean look that won’t damage your paint. It also uses less vinyl than a full vehicle wrap, making installing it cheaper and quicker. This makes it the perfect choice for smaller companies and service-related businesses.

Increased Brand Recognition

If your company vehicle is plain white, you are missing out on one of the best forms of marketing. For the price of a few spot decals, you can turn your company truck into an advertisement for your business. It is an inexpensive and effective form of advertising that beats almost every offline marketing method for return on investment.

Your company vehicle is a mobile billboard that travels with you wherever you go. It is visible to anyone who passes by and will leave a lasting impression on the viewers. It will create a memorable brand image for your company and make you stand out.

Car lettering is less expensive than a full wrap and consists of letters or decals cut from solid-colored vinyl, allowing it to be installed in 1-2 days. It gives your vehicle a clean look that is not distracting from the paintwork of the vehicle.

Increased Customer Retention

When your fleet of vehicles is outfitted with lettering and graphics, you’re essentially turning them into traveling billboards. This form of marketing is much more effective than many other types of traditional advertising, including flyers, posters, and window displays.

Regarding vehicle signage, companies use two main types: vehicle wraps and custom lettering. While vehicle wraps are full-on advertisement that covers the entire body of the car, truck, or van, custom vehicle lettering usually only includes text and some graphics.

Lettering comprises individual letters or design elements that are pre-spaced and placed on transfer masking tape for easy application. It is a durable, long-lasting decal that lasts 5+ years outdoors without cracking or losing color vibrancy. It is also safe for windows, paint, and other surfaces. It’s the perfect choice for businesses with a specific budget. Adding custom vehicle lettering is a quick and affordable way to brand your business.

Increased Sales

Vehicle lettering is a minimalist design consisting of small text sections, usually your company name, contact information, or slogan. It works well alongside car decals or on its own and is a popular choice for smaller companies and service-related businesses.

It’s self-adhesive and easy to install on your windows or painted surfaces. It also withstands the elements such as rain, snow, or intense sun exposure without losing vibrancy and quality.

Vehicle lettering, a type of decal, consists of letters or numbers cut out from a sheet of solid-colored 2-mil vinyl and pre-spaced on masking transfer tape for an easy installation. Lettering is a great way to add advertising to your vehicle at an affordable price point.